{"id":119,"date":"2024-04-03T04:54:39","date_gmt":"2024-04-03T04:54:39","guid":{"rendered":"https:\/\/demo.k-tech.net.vn\/wp-khoahoc\/?p=119"},"modified":"2024-04-03T04:58:27","modified_gmt":"2024-04-03T04:58:27","slug":"tan-dung-san-thuong-mai-dien-tu-de-xay-dung-thuong-hieu","status":"publish","type":"post","link":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/2024\/04\/03\/tan-dung-san-thuong-mai-dien-tu-de-xay-dung-thuong-hieu\/","title":{"rendered":"T\u1eadn d\u1ee5ng s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u"},"content":{"rendered":"
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\"\"<\/a><\/div>\n<\/header>\n
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ong song v\u1edbi c\u00e1c k\u00eanh b\u00e1n h\u00e0ng online nh\u01b0 Facebook, Zalo, Instagram,\u2026 th\u00ec hi\u1ec7n nay kinh doanh tr\u00ean c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T) tr\u1edf th\u00e0nh xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c c\u00e1c doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn. Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 c\u1ee7a ng\u01b0\u1eddi b\u00e1n h\u00e0ng, c\u00e1c s\u00e0n TM\u0110T kh\u00f4ng ch\u1ec9 nh\u01b0 m\u1ed9t k\u00eanh b\u00e1n h\u00e0ng (sale) t\u1ea1m th\u1eddi, m\u00e0 c\u00f2n \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u (branding) v\u00e0 l\u00e0 m\u1ed9t b\u00e0i to\u00e1n d\u00e0i h\u1ea1n.<\/p>\n

Sau \u0111\u00e2y,\u00a0TopBranding<\/strong>\u00a0s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc m\u1eafc: C\u00f3 n\u00ean x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean c\u00e1c s\u00e0n TM\u0110T hay kh\u00f4ng? L\u00e0m sao \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng \u0111\u00e1nh m\u1ea5t ch\u00ednh m\u00ecnh tr\u00ean c\u00e1c s\u00e0n TM\u0110T? H\u00e3y c\u00f9ng theo d\u00f5i b\u00e0i vi\u1ebft ngay nh\u00e9!<\/p>\n

L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean s\u00e0n TM\u0110T<\/h2>\n

L\u1ef1a ch\u1ecdn x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed thay v\u00ec m\u1ed9t m\u00f4i tr\u01b0\u1eddng n\u00e0o kh\u00e1c b\u1edfi nh\u1eefng l\u00fd do sa:<\/p>\n

Awareness \u2013 M\u1ee9c \u0111\u1ed9 nh\u1eadn bi\u1ebft<\/h3>\n

Vi\u1ec7c x\u00e2y d\u1ef1ng awareness lu\u00f4n l\u00e0 m\u1ed9t nhi\u1ec7m v\u1ee5 kh\u00f3 kh\u0103n v\u00e0 t\u1ed1n k\u00e9m \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u n\u00e0o. Nh\u01b0ng c\u00f3 m\u1ed9t \u0111i\u1ec1u ch\u1eafc ch\u1eafn \u0111\u00f3 l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00e0ng nh\u00ecn th\u1ea5y th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n nhi\u1ec1u th\u00ec kh\u1ea3 n\u0103ng h\u1ecd mua s\u1ea3n ph\u1ea9m c\u00e0ng cao. V\u1eady t\u1ea1i sao b\u1ea1n kh\u00f4ng t\u1eadn d\u1ee5ng \u0111i\u1ec3m m\u1ea1nh c\u1ee7a c\u00e1c s\u00e0n TM\u0110T \u0111\u1ec3 thu h\u00fat \u0111\u01b0\u1ee3c awareness t\u1eeb ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n

Nh\u1eefng s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea g\u1ea7n \u0111\u00e2y \u0111\u00e3 cho th\u1ea5y s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi tham gia mua s\u1eafm tr\u1ef1c tuy\u1ebfn tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng TM\u0110T ng\u00e0y c\u00e0ng nhi\u1ec1u. N\u0103m 2019, Vi\u1ec7t Nam c\u00f3 t\u1edbi 39,9 tri\u1ec7u ng\u01b0\u1eddi tham gia mua s\u1eafm tr\u1ef1c tuy\u1ebfn, t\u0103ng 11,8% so v\u1edbi n\u0103m 2018 v\u00e0 t\u0103ng g\u1ea7n g\u1ea5p \u0111\u00f4i ch\u1ec9 sau 3 n\u0103m. S\u1ed1 li\u1ec7u n\u00e0y ch\u01b0a d\u1eebng \u1edf l\u1ea1i \u0111\u00e2y v\u00e0 s\u1ebd c\u00f2n c\u00f3 nhi\u1ec1u thay \u0111\u1ed5i c\u00f9ng v\u1edbi c\u00e1c chi\u1ebfn d\u1ecbch th\u00fac \u0111\u1ea9y m\u1ea1nh m\u1ebd doanh nghi\u1ec7p v\u00e0 ng\u01b0\u1eddi d\u00f9ng chuy\u1ec3n \u0111\u1ed5i sang n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn.<\/p>\n

Trust \u2013 M\u1ee9c \u0111\u1ed9 tin c\u1eady<\/h3>\n

H\u1ea7u h\u1ebft c\u00e1c s\u00e0n TM\u0110T hi\u1ec7n nay \u0111\u1ec1u ti\u1ebfn \u0111\u1ebfn b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i t\u1ed1t nh\u1ea5t \u0111\u1ebfn v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Th\u00f4ng qua nh\u1eefng th\u00f4ng tin v\u1ec1 gian h\u00e0ng ch\u00ednh h\u00e3ng, hi\u1ec3n th\u1ecb \u0111\u00e1nh gi\u00e1 c\u1ee7a ng\u01b0\u1eddi mua h\u00e0ng, ch\u1ebf \u0111\u1ed9 th\u01b0\u1edfng ph\u1ea1t gian h\u00e0ng\u2026 m\u00e0 ng\u01b0\u1eddi mua c\u1ea3m th\u1ea5y an to\u00e0n v\u00e0 tin t\u01b0\u1edfng l\u1ef1a ch\u1ecdn \u0111\u1ecba \u0111i\u1ec3m mua s\u1ea3n ph\u1ea9m, d\u00f9 cho b\u1ea1n c\u00f3 l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1edbi toanh \u0111i ch\u0103ng n\u1eefa.<\/p>\n

Ch\u1eafc ch\u1eafn ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd lu\u00f4n tin t\u01b0\u1edfng nh\u1eefng s\u00e0n TM\u0110T uy t\u00edn nh\u01b0 Tiki b\u1edfi h\u1ecd c\u00f3 nh\u1eefng ti\u00eau ch\u00ed ki\u1ec3m duy\u1ec7t kh\u1eaft khe t\u1eeb ph\u00eda ng\u01b0\u1eddi b\u00e1n th\u00f4ng qua c\u00e1c h\u1ee3p \u0111\u1ed3ng \u0111i\u1ec7n t\u1eed r\u00f5 r\u00e0ng \u0111\u01b0\u1ee3c k\u00fd k\u1ebft th\u1ecfa thu\u1eadn t\u1eeb hai b\u00ean. V\u00e0 c\u0169ng kh\u00f4ng \u00edt tr\u01b0\u1eddng h\u1ee3p kh\u00e1ch h\u00e0ng sau khi \u201cl\u00e0m quen\u201d v\u1edbi th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n tr\u00ean s\u00e0n TM\u0110T s\u1ebd ghi nh\u1edb v\u00e0 \u201cl\u1ea7n m\u00f2\u201d t\u00ecm \u0111\u1ebfn website c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u1eb7t h\u00e0ng tr\u1ef1c ti\u1ebfp.<\/p>\n

H\u01b0\u1edbng d\u1eabn c\u00e1c b\u01b0\u1edbc x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean s\u00e0n TM\u0110T<\/h2>\n

X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean c\u00e1c s\u00e0n TM\u0110T l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c l\u00e2u d\u00e0i v\u00e0 b\u1ec1n v\u1eefng m\u00e0 c\u00e1c doanh nghi\u1ec7p n\u00ean t\u1eadn d\u1ee5ng. Kh\u00f4ng \u0111\u1ec3 b\u1ea1n ch\u1edd \u0111\u1ee3i l\u00e2u th\u00eam n\u1eefa, sau \u0111\u00e2y l\u00e0 5 b\u01b0\u1edbc \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 b\u1ea1n x\u00e2y d\u1ef1ng th\u00e0nh c\u00f4ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u tr\u00ean c\u00e1c s\u00e0n TM\u0110T:<\/p>\n

B\u01b0\u1edbc 1: T\u1ea1o \u0111i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n

S\u1ef1 kh\u00e1c bi\u1ec7t l\u00e0 1 trong c\u00e1c y\u1ebfu t\u1ed1 quan tr\u1ecdng l\u00e0m n\u00ean s\u1ee9c kh\u1ecfe th\u01b0\u01a1ng hi\u1ec7u \u201cBrand Health\u201d. \u0110\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c s\u1ef1 kh\u00e1c bi\u1ec7t cho th\u01b0\u01a1ng hi\u1ec7u, b\u1ea1n ph\u1ea3i tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi v\u1ec1 s\u1ef1 ti\u1ec7n l\u1ee3i, gi\u00e1 c\u1ea3 v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng khi kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. \u0110\u00e2y l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh, gi\u00fap b\u1ea1n t\u1ed3n t\u1ea1i \u0111\u01b0\u1ee3c \u1edf n\u01a1i k\u1ebb b\u00e1n ng\u01b0\u1eddi mua t\u1ea5p n\u1eadp nh\u01b0 \u201cng\u00f4i ch\u1ee3 online \u2013 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed\u201d.<\/p>\n

S\u1ef1 kh\u00e1c bi\u1ec7t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u r\u1ea5t quan tr\u1ecdng v\u00e0 kh\u00f4ng th\u1ec3 thi\u1ebfu n\u1ebfu nh\u00e0 nh\u00e0 ng\u01b0\u1eddi ng\u01b0\u1eddi \u0111\u1ec1u b\u00e1n chung m\u1eb7t h\u00e0ng v\u1edbi b\u1ea1n.<\/p>\n

B\u01b0\u1edbc 2: Thi\u1ebft l\u1eadp phong c\u00e1ch ri\u00eang<\/h3>\n

H\u00e3y t\u1ea1o cho doanh nghi\u1ec7p m\u1ed9t phong c\u00e1ch ri\u00eang, th\u1ec3 hi\u1ec7n qua c\u00e1ch thi\u1ebft k\u1ebf gian h\u00e0ng, t\u1eeb m\u00e0u s\u1eafc, h\u00ecnh \u1ea3nh, m\u1eabu s\u1ea3n ph\u1ea9m,\u2026 \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00f3 th\u00eam l\u00fd do s\u1eb5n s\u00e0ng mua h\u00e0ng. Gi\u00fap kh\u00e1ch h\u00e0ng \u00fd th\u1ee9c \u0111\u01b0\u1ee3c shop kh\u00f4ng ch\u1ec9 c\u00f3 th\u1ee9 h\u1ecd c\u1ea7n m\u00e0 c\u00f2n \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m nh\u1eefng d\u1ecbch v\u1ee5 t\u1ed1t \u0111i k\u00e8m khi l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m.<\/p>\n

T\u00f9y thu\u1ed9c v\u00e0o l\u0129nh v\u1ef1c m\u00e0 b\u1ea1n \u0111ang kinh doanh h\u00e3y l\u1ef1a ch\u1ecdn s\u00e0n TM\u0110T th\u00edch h\u1ee3p \u0111\u1ec3 t\u1eadp trung l\u1ef1a ch\u1ecdn x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh tr\u00ean trang \u0111\u00f3, ho\u1eb7c c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p t\u1ed5ng th\u1ec3 t\u1ea5t c\u1ea3 c\u00e1c s\u00e0n TM\u0110T \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 qu\u1ea3ng b\u00e1 nh\u01b0 mong mu\u1ed1n.<\/p>\n

B\u01b0\u1edbc 3: N\u00f3i theo ng\u00f4n ng\u1eef c\u1ee7a kh\u00e1ch h\u00e0ng<\/h3>\n

Vi\u1ec7c nghi\u00ean c\u1ee9u th\u00f4ng tin kh\u00e1ch h\u00e0ng, bi\u1ebft \u0111\u01b0\u1ee3c h\u1ecd l\u00e0 ai, s\u1edf th\u00edch v\u00e0 h\u00e0nh vi c\u1ea3 h\u1ecd c\u0169ng l\u00e0 m\u1ed9t chi\u1ebfn thu\u1eadt gi\u00fap b\u1ea1n x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean c\u00e1c s\u00e0n TM\u0110T hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n

Tr\u00ean c\u00e1c trang TM\u0110T ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd kh\u00f4ng th\u1ec3 t\u01b0 v\u1ea5n s\u1ea3n ph\u1ea9m hay sale s\u1ea3n ph\u1ea9m nh\u01b0 c\u00e1ch th\u00f4ng th\u01b0\u1eddng b\u1ea1n v\u1eabn \u0111ang l\u00e0m \u1edf c\u1eeda h\u00e0ng offline hay c\u00e1c k\u00eanh b\u00e1n h\u00e0ng online kh\u00e1c nh\u01b0 Facebook, Zalo, Instagram,\u2026 c\u1ee7a m\u00ecnh. Do v\u1eady, b\u1ea1n c\u1ea7n ch\u1ecdn l\u1ef1a t\u1eebng t\u1eeb t\u1eebng c\u00e2u \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau ngay l\u1eadp t\u1ee9c, n\u00f3i v\u1eeba \u0111\u1ee7 v\u00e0 k\u1ebft b\u1eb1ng c\u00e2u ch\u1ed1t h\u1ea1 \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng.<\/p>\n

B\u00ean c\u1ea1nh, b\u1ea1n c\u00f2n c\u1ea7n ph\u1ea3i bi\u1ebft c\u00e1ch t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SEO) \u0111\u1ec3 khi kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm tr\u00ean Google nh\u1eefng th\u00f4ng tin gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec3 c\u1ee7a h\u1ecd m\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n \u0111\u00fang l\u00fac trong nhi\u1ec1u danh s\u00e1ch tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/p>\n

B\u01b0\u1edbc 4: \u0110\u00f3ng g\u00f3p v\u00e0o c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a x\u00e3 h\u1ed9i<\/h3>\n

N\u1ebfu b\u1ea1n c\u1ea7n gi\u1eef kh\u00e1ch h\u00e0ng \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 th\u01b0\u1eddng xuy\u00ean quay l\u1ea1i gian h\u00e0ng c\u1ee7a m\u00ecnh, n\u00ean t\u00ecm m\u1ed9t h\u01b0\u1edbng \u0111i b\u1ec1n v\u1eefng g\u1eafn k\u1ebft \u0111\u01b0\u1ee3c c\u00e1c gi\u00e1 tr\u1ecb gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng.<\/p>\n

\u0110\u00f3 l\u00e0 s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 \u0111\u00f3ng g\u00f3p t\u1ed1t cho c\u1ed9ng \u0111\u1ed3ng (meaningful), khi kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m h\u1ecd kh\u00f4ng ch\u1ec9 th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a ch\u00ednh m\u00ecnh m\u00e0 th\u00f4ng qua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, h\u1ecd c\u0169ng c\u1ea3m th\u1ea5y nh\u01b0 \u0111ang \u0111\u01b0\u1ee3c \u0111\u00f3ng g\u00f3p m\u1ed9t ph\u1ea7n nh\u1ecf gi\u00e1 tr\u1ecb cho h\u1ec7 sinh th\u00e1i, m\u00f4i tr\u01b0\u1eddng,\u2026 nh\u01b0 th\u00f4ng \u0111i\u1ec7p m\u00e0 b\u1ea1n g\u1eedi g\u1eafm v\u00e0o s\u1ea3n ph\u1ea9m.<\/p>\n

B\u01b0\u1edbc 5: X\u00e2y d\u1ef1ng di\u1ec7n m\u1ea1o gian h\u00e0ng<\/h3>\n

Logo l\u00e0 b\u1ed9 m\u1eb7t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh v\u00ec v\u1eady b\u1ea5t k\u1ec3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u n\u00e0o c\u0169ng c\u1ea7n c\u00f3 m\u1ed9t chi\u1ebfc logo v\u1eeba tho\u1ea3i m\u00e1i s\u00e1ng t\u1ea1o nh\u01b0ng l\u1ea1i th\u1eadt d\u1ec5 nh\u1edb \u0111\u1ec3 kh\u00e1ch h\u00e0ng ghi nh\u1edb tr\u1ef1c quan \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

ong song v\u1edbi c\u00e1c k\u00eanh b\u00e1n h\u00e0ng online nh\u01b0 Facebook, Zalo, Instagram,\u2026 th\u00ec hi\u1ec7n nay kinh doanh tr\u00ean c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T) tr\u1edf th\u00e0nh xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c c\u00e1c doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn. Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 c\u1ee7a ng\u01b0\u1eddi b\u00e1n h\u00e0ng, c\u00e1c s\u00e0n TM\u0110T kh\u00f4ng ch\u1ec9 nh\u01b0 m\u1ed9t k\u00eanh b\u00e1n h\u00e0ng (sale) t\u1ea1m […]\n","protected":false},"author":1,"featured_media":122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/posts\/119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/comments?post=119"}],"version-history":[{"count":1,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/posts\/119\/revisions"}],"predecessor-version":[{"id":120,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/posts\/119\/revisions\/120"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/media\/122"}],"wp:attachment":[{"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/media?parent=119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/categories?post=119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/store.k-tech-services.com\/wp-khoahoc\/wp-json\/wp\/v2\/tags?post=119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}